SEO FOR ECOMMERCE | SEO Marathon Free Training

These days lots of people use search engines for shopping, Whether they’re in the early stages of research or the ready to buy something right now. Whatever stage of the buying process therein, if you sell the products are searching for your going to want to be found. And there are a few different things to consider their specific to e-commerce websites that can help search engines match your pages to the intent people search queries.

Social Media and Seo | SEO Marathon Free Training

SEO experts in the industry have been testing social shares and how search engines may be handling the signals in their algorithms to write pages for quite a while now. And Google has stated what most SEO's now believe, they do you social signals to determine rankings. let's take a look at a few ways to measure how your content is being shared and identify the most shareable content on your website. Because social sharing has an impact on your rankings, it's important to look at what's worked in the past so that we can make improvements in the future.

Analysing Backlinks to your webpage | SEO Marathon Free Training

Over time if you're consistently putting out good quality content, promoting it and working through link outreach opportunities other websites will start linking to you. Being able to clearly see what's happening to your link portfolio can tell you how you're doing in your quest to show the search engines just how trustworthy and authoritative your website is.

Measuring SEO performance | SEO Marathon Free Training

One of the biggest challenges you might find, is in figuring out whether your SEO campaigns are succeeding or failing. SEO measurement not only involves the analysis of basic metrics like traffic resulting from organic search engines and specific keywords, but it also requires a holistic approach to measuring business outcomes and making adjustments based on data.